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Listen up! Organisations must supplement internal wisdom with external insights Technology now enables firms to see what consumers are doing in real time; it makes it possible for products and
Social business Companies need to rethink return on investment to evaluate the benefits of social business. How do you quantify return on investment (ROI) of a social business?
What’s behind this intense interest around social collaboration? Organizations clearly see value in technology that will help them get better aligned, with the two main drivers for adoption generally being
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